Some pieces tell a story beyond their form. The creations of Zowart are a perfect example, where craftsmanship, culture and personal inspiration come together in a unique way.

Each chair is more than just furniture, it is a blend of materials and traditions from around the world. From Moroccan rugs to African fabrics and refined woodwork, every detail reflects a deep appreciation for heritage and design. The result is a collection that feels both contemporary and timeless, adding character and warmth to any space.

What makes these pieces truly special is the personal touch behind them. Designed and crafted with passion, they transform interiors into spaces with identity, where every element has meaning.

👉 Discover the full story in our magazine

#interiordesign #craftsmanship #designinspiration #luxuryinteriors #artanddesign

Marrakech beyond the itinerary - By Tracey Heppner

Marrakech is a destination many travellers think they already know, but the real experience often lies beyond the typical sights. Early in the morning, before the city fully wakes up, the medina offers a completely different atmosphere. Shop doors slowly open, the smell of fresh bread fills the narrow streets, and daily life unfolds in a calm and authentic way.

As the day progresses, the rhythm of the city becomes more visible. Artisans work in small workshops, families gather, and visitors are welcomed into spaces that are usually hidden from view. These moments are not part of standard travel routes, yet they are often the most memorable. They offer insight into local life and create a deeper connection with the destination.

In Morocco, hospitality plays a central role in everyday life. Sharing tea, having conversations, and being invited into someone’s space are experiences that go beyond traditional sightseeing. Travel becomes more personal, more meaningful, and less focused on ticking off highlights.

Exploring Marrakech in this way also means taking time. From the vibrant souks filled with colours and scents to the quiet courtyards and rooftops overlooking the city, each place reveals itself gradually. Outside the city, the landscape opens up to the vast calm of the desert, offering a completely different perspective.

This approach to travel is about slowing down and experiencing a destination through its people, culture, and everyday moments. It transforms a trip into something more than just a visit — it becomes an experience that stays with you long after you leave.

👉 You can read the full article in our magazine

#marrakech #moroccotravel #culturaltravel #authentictravel #traveldeeper

This look fits naturally within Marrakech. Light fabrics, loose silhouettes and woven accessories are not just aesthetic choices, they respond to the climate.

Linen and cotton allow movement and airflow, while pieces like a straw bag or woven belt add structure without adding weight. The palette stays close to the surroundings, sand, clay and warm neutrals that reflect the tones of the city.

In Marrakech, dressing this way is practical. It keeps you cool during the day while still feeling put together when moving between riads, markets and terraces.

It is a style that works because it adapts to the environment rather than standing out from it.

Discover riads in Marrakech

#marrakechstyle #resortwear #naturalmaterials #travelstyle #warmclimate #effortlessstyle

Marrakech Markets

In Marrakech, products are not hidden behind packaging. Spices, textiles and ceramics are displayed openly, allowing direct comparison through color, quantity and placement.

The way items are arranged is functional. Cones of spices, stacked fabrics and grouped materials make selection easier without additional explanation.

This creates a different buying process. You choose based on what you see in front of you, not on branding or labels.

Markets here rely on visibility and clarity rather than presentation strategy.

Do you prefer this direct way of choosing or a more curated retail experience? 

#artandculture #Morocco #Marrakech #Markets #desertwarmth #MaterialCulture

Green as a Base

Green is often used as a grounding color. It connects different elements without taking full attention.

In this context, green appears in tiles, objects and surroundings. It works as a base against stronger accents like red, terracotta and natural tones.

The effect is functional. Bright colors stand out more when placed next to a stable tone. Green creates separation without adding visual noise.

It shows how one consistent color can organize a composition made of different materials and details.

Do you use one base color when combining different elements or do you mix everything equally? 

#artandculture #ColorUse #GreenPalette #VisualBalance #Design

Color & Textiles | Cushions as Composition

Cushions are often used as a tool to introduce color without changing the entire space. They allow variation while keeping the base neutral.

In this context, color is not random. Tones like red, terracotta, ochre and deep green are repeated across different patterns, creating consistency despite variation.

The mix of patterns works because the palette stays controlled. Geometric shapes, embroidery and texture are combined, but the colors connect them.

This makes cushions functional beyond comfort. They become a way to build visual structure through small elements.

Do you use color through larger pieces or through smaller details like textiles? 

#artandculture #Textiles #ColorComposition #InteriorStyle #desertwarmth #marrakech #DesignDetails

Saffron is one of the most distinctive spices used across North African and Middle Eastern cuisine. It is known for its color, subtle aroma and ability to enhance rather than dominate a dish.

A small amount is enough. The threads are typically soaked in warm water before use to release both color and flavor. This liquid is then added to rice, stews or sauces.

It works well in dishes like couscous, tagine or even simple rice. The result is not only taste but also a visual shift through its deep yellow tone.

Saffron is not used daily, it is applied with intention.

Have you ever cooked with saffron or would you try it? 

#artandculture #Saffron #FoodCulture #Cooking #Ingredients

Markets & Material Culture

In places like this, value is not presented through branding but through material, texture and detail. What you see is what you get.

Markets function differently from curated retail. There is no fixed presentation, no controlled environment. Objects are grouped by availability, not by concept, which creates a more direct way of choosing.

Decision making becomes tactile. You compare weight, fabric, finish and color in real time rather than relying on labels or positioning.

This changes how people engage with products. It becomes less about image and more about selection.

Do you prefer curated stores or open markets when choosing items? Share your view.

#artandculture #MaterialCulture #Markets #DesignPerspective #VisualCulture

Pattern & Culture

Patterns are not only decorative, they carry cultural references and visual language. Repetition, symmetry and color choices often reflect heritage, environment and tradition.

In many regions, pattern is used as a primary form of expression. It replaces minimalism with richness and detail, creating a strong and recognizable identity.

What stands out is the use of contrast. Bold combinations are intentional and structured, not random. The balance comes from repetition and consistency within the visual language.

This approach shows how design can communicate without words, through rhythm, color and form.

Do you see patterns as decoration or as a form of identity? Share your view.

Keep in mind.

#artandculture #VisualIdentity #desertwarmth #PatternDesign #CulturalExpression #DesignLanguage

The souks of Marrakech are one of the main reasons people visit the city.

In this network of small streets, you’ll find everything from handmade rugs and textiles to ceramics, lamps and traditional accessories. Many of these items are still produced locally, using techniques that have been passed down for generations.

Areas within the souks are often organised by craft, so you’ll notice clusters of similar products — carpets in one section, leather goods in another. This makes it easier to explore if you take your time and walk without a fixed route.

If you plan to buy something, negotiating prices is expected. Take a moment to compare shops and don’t hesitate to ask about the origin or production of the items.

Discover stays at travel.lescouleursdumonde.com

#marrakech #morocco #souks #travelguide #exploremore

Marrakech is a city with busy streets on the outside and calm, hidden spaces on the inside.

In the medina, narrow alleys are filled with shops, markets and constant movement. Just behind these streets, traditional riads offer a completely different setting with quiet courtyards, tiled floors and shaded seating areas designed to escape the heat.

Landmarks like the Koutoubia Mosque help you navigate the city, while local details like zellige tiles, textiles and architecture reflect a strong cultural identity that is still very present today.

If you are visiting, it is worth combining both sides of the city — explore the souks during the day, then take a break in a riad or café to experience a more relaxed atmosphere.

Discover Riads at travel.lescouleursdumonde.com

#marrakech #morocco #travelguide #desert #travelculture #exploremore

Riad Rahal — Marrakech

Located in the heart of the medina, Riad Rahal offers a quiet and refined escape within the city. Traditional Moroccan architecture is combined with a clean and contemporary design, creating a space that feels both authentic and comfortable.

The riad is built around light, natural materials and open spaces. Each room is designed with simplicity and attention to detail, offering a calm environment away from the busy streets.

With a small number of rooms, the experience remains personal. The rooftop terrace and shared spaces invite guests to slow down and enjoy a more relaxed rhythm of Marrakech.

Book your stay here.

#lifestyletravel #marrakech #boutiquehotel #luxurystays #desert #travelinspiration

From rooftop terraces overlooking the city to detailed interiors filled with tiles and textiles. A city defined by color, a mix of culture and everyday life.

Walk through the souks, discover traditional craftsmanship and explore landmarks like Jemaa el-Fnaa, Koutoubia Mosque and Bahia Palace. Each area brings a different rhythm, from busy market scenes to quieter hidden corners.

#lifestyletravel #marrakech #morocco #citytravel #travelinspiration

Just 35 kilometers from Marrakech, the Agafay Desert reveals a quieter side of Morocco. Alkamar Camp Agafay is designed as an intimate retreat where architecture, craftsmanship and landscape align naturally.

Created by Rachid El Youssoufi and Ismail Fdi, the camp features ten boutique lodges, each with a private pool. The design focuses on authenticity and Moroccan artisanship. Handwoven rugs, custom furniture, fireplaces for cool evenings and thoughtful comforts like king size beds and espresso machines create effortless luxury.

A 25 meter pool sits at the heart of the camp, perfectly positioned toward the Atlas Mountains. From sunrise to sunset, the view becomes part of the experience.

Guests can explore the desert by camel, quad or buggy, enjoy traditional Moroccan cuisine, unwind with massages or join yoga sessions at dawn and dusk. Alkamar is also a refined setting for destination weddings and private retreats.

Alkamar Camp Agafay proves that true luxury is quiet, intentional and deeply connected to its surroundings.

#Agafay #AlkamarCamp #Marrakech #Morocco #DesertRetreat #AtlasMountains #BoutiqueStay #MoroccanDesign

This is the energy of the souk.

Color, craftsmanship and commerce come together here. Handmade babouches in bright blue, ochre and red. Stacks of cushions and floor mattresses with traditional prints. Beni Ouarain rugs next to vintage kilims. Woven baskets displayed overhead. Each product reflects a region, a material and a specific technique.

What you take home should be more than a souvenir. It should be an understanding of value. Many of these pieces are still made by hand. Leather, wool, palm fiber, natural dyes. Ask about the origin. Ask how long it takes to produce. Understand why quality has its price.

The souk also teaches confidence in choice. Pair one bold rug with a calm base. Add one strong color accent instead of many small ones. Let authentic pieces define the space instead of filling it.

And just as important. Negotiate with respect. Trade is part of the culture. Take your time. Build connection. Buy consciously rather than impulsively.

#Marrakech #Morocco #Souk #MoroccanCraft #desertcolors #BeniOuarain #Kilim #Babouches #AuthenticDesign

Linen curtains in earthy tones. Handwoven cushions with subtle patterns. Wool throws with visible texture. Every layer adds comfort and depth without overwhelming the space.

The palette stays close to nature. Clay, sand, rust, deep red, muted brown. These tones work because they are connected to the landscape and traditional dyes. When you keep your base neutral, you can introduce richer colors in fabric and accessories without losing balance.

There is also a lifestyle lesson here. Seating is low. Spaces are flexible. A bench becomes a lounge area with the right cushions. A simple wooden table anchors the room. Comfort is created through softness and proportion rather than size.

Take this approach home. Start with natural materials like linen, wool and cotton. Mix textures instead of busy prints. Choose colors that complement each other instead of competing.

#Marrakech #Morocco #LayeredLiving #NaturalTextiles #EarthTones #MoroccanInteriors #SlowDesign #InteriorInspiration

Look beyond the big monuments and you will find the details that define the city. Handwoven lamps made from palm fiber. Simple storage baskets crafted from natural straw. Handmade terracotta tiles with irregular surfaces and tonal variation.

These are not decorative trends. They are practical solutions shaped by climate and tradition. Natural fibers allow airflow. Clay tiles regulate temperature. Woven pieces are lightweight yet durable.

There is a clear takeaway here. Choose materials that serve a purpose. Let imperfections add character. Combine warm earth tones with neutral textures to create depth without clutter.

When you walk through the souks of the Medina you will see artisans working with techniques passed down for generations. Ask how it is made. Understand the time behind the product. Invest in pieces that tell a story and last.

#Marrakech #Morocco #MoroccanCraft #Handmade #Terracotta #NaturalMaterials #SoukStyle #DesignInspiration #desertcolors

The hammam is a ritual. 

The traditional hammam is a space of heat, steam and renewal. Tadelakt walls hold warmth. Stone floors and benches are designed for water to flow easily. Light enters softly. Everything supports the process.

The ritual is simple and effective. First heat opens the pores. Then black soap made from olives is applied to soften the skin. A kessa glove is used for deep exfoliation. Warm water rinses everything away. The result is not only clean skin but a reset for body and mind.

In many riads and spas you can experience this in a refined setting. In local neighborhoods you will find community hammams where families have gathered for generations. Both teach the same lesson. Self care is not indulgence. It is maintenance.

The design of the hammam reflects this mindset. Natural materials. Curved walls. Built in seating. Spaces created for slowing down instead of rushing through.

When you visit Marrakech, book a hammam early in your stay. It helps you adjust to the climate and sets the tone for the days ahead.

#Marrakech #Morocco #Hammam #MoroccanRituals #Tadelakt #SlowTravel #Wellbeing #MedinaLife

Marrakech shows that simplicity done well feels rich.

Think textured plaster walls in warm earth tones. Handwoven rugs in neutral shades. Wooden shutters instead of heavy built ins. Woven pendant lights that diffuse soft light in the evening. Every element adds warmth without feeling crowded.

In a riad patio you see how levels create intimacy. A small tiled plunge pool. Low wooden seating. Layered textiles. Nothing oversized. Everything human scale.

Even the bathroom becomes part of the experience. Tadelakt walls. A carved stone sink. Open air showers framed by cactus and natural stone. Functional yet grounded in place and climate.

The takeaway is clear. Choose materials that age beautifully. Work with texture instead of excessive decoration. Use light as a design tool. Create corners for rest not just rooms for function. Marrakech teaches you how to create atmosphere with natural materials and simple forms. 

#Marrakech #Morocco #RiadStyle #Tadelakt #NaturalInteriors #MoroccanDesign #SlowLiving #DesignWithIntention

This is another side of Marrakech. Calm, structured and intentional.

A traditional riad courtyard shows how architecture creates comfort in a warm climate. High white walls reflect sunlight. Green zellige tiles keep spaces cool. A central fountain adds sound and freshness. Plants like palm and cactus bring shade and texture without excess maintenance.

Start your day here with Moroccan mint tea poured from a classic metal teapot. Simple glasses. Fresh bread. Olive oil. Oranges and lemons. Nothing complicated yet everything considered.

There is a practical lesson in this setting. Design is not only about aesthetics. It is about function, climate and daily rituals. Think about how light enters your space. Think about natural ventilation. Think about materials that age well instead of wear out.

When you visit Marrakech, choose to stay in a riad in the Medina. Experience how inward facing architecture creates privacy and tranquility in the middle of a busy city. Observe how green and white create contrast without feeling cold. Bring that clarity home with you.

#Marrakech #Morocco #Riad #MedinaLife #MoroccandesertInteriors #Zellige #MintTea #TravelWithPurpose

Marrakech is a city that speaks through color.

From the carved wooden doors set in terracotta walls to the patterned zellige tiles and handwoven textiles, everything reflects generations of Moroccan craftsmanship. You see it in the spice markets where saffron, cumin and ras el hanout are stacked in vivid cones. You feel it in a traditional riad courtyard where textured plaster, lantern light and layered fabrics create warmth without excess.

If you visit Marrakech, slow down and look closely. Notice the geometry in the tiles. Notice the natural pigments in the walls. Notice how materials like wood, clay and wool are used with intention. There is a lesson here about design that is both expressive and functional.

Explore the Medina and its souks. Visit Jardin Majorelle for a bold contrast of color and landscape. Step into Bahia Palace to understand the level of detail Moroccan artisans achieved centuries ago. Choose handmade over mass produced. Ask about the story behind a rug or a ceramic bowl before you buy it.

Marrakech is not only a destination. It is a reminder that identity is built through craft, culture and everyday choices. Take that mindset with you long after you leave.

#Marrakech #Morocco #Medina #MoroccanDesign #RiaddesertLiving #Craftsmanship #TravelInspiration #VisitMorocco